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Five Reasons to Network
NOW
Many chiropractors seem to operate just fine with one, or maybe two,
office computers. So when someone tells you it's time to take a serious
look at networking your computer system, you may have some important
questions, such as: "Do I really need to network?"; "What about the cost
of equipment?"; "Do I need to spend thousands of dollars per computer?";
"What about the networking headaches I hear about?"; and, "What about
staying current with the changing technology?"
Let's examine the
answers to these questions. Once you know a little more about the benefits
of networking, it's likely you will stop asking, "Why should I network?"
and will start asking, "Why should I wait to network?"
Do I really need to network?
If you see more than 20 patients a week
or there's anyone working in the office besides you, the answer is yes.
Why? If you or your employees ever have to move to work on a computer, you
are wasting time. Usually you have to make a staff member move to use his
or her computer. Look over at that employee while you are working at her
station. What is that person doing? Waiting for you to move!
Remember
when you were an associate working in your first office? How much space
did you have to call your own? Usually not much. Remember how that felt?
Remember how much time you wasted just looking for the necessary materials
to get your job done? Want to bet your staff members feel the same way?
Every employee should have his or her own computer.
If an employee
wastes just five minutes of each hour of each day because of a shortage of
computers, over the course of a year, that adds up to more than a month of
lost work time. That is time that could be better-spent on other
activities, like recalls, open invoice calling, or other useful,
income-producing functions. Can you afford to give an employee just over
one month's wages for doing nothing? Of course not!
Manufacturing
companies have computer workspaces designed so that the amount of movement
necessary to perform a task will be reduced to the absolute minimum. Most
of those companies have a very small profit margin, yet there is no
shortage of computers. Why do you think that almost every employee has a
computer? Because the companies like to waste money? No. It's because
knowledge is power, and that equates into time and money.
When you
restrict the flow of knowledge in your office, you have reduced the power
of each and every employee to contribute to your profit. When you don't
provide ready access to the information employees need to perform their
jobs, they have to waste time getting to that information. Every employee
who communicates outside the office or sits at a desk needs to have his or
her own computer. Every employee who has to move from his or her workspace
or leave a computer to perform duties is wasting valuable time.
Think
about only having one computer in the office and having one doctor, one
insurance person, and one chiropractic assistant. What would happen if a
small busload of people came in as new patients while you were trying to
check your normal patient flow in and out? Can you see the paperwork lying
everywhere? Items that should be entered in the computer wouldn't be,
services and notes would have to be written on paper for later entry, and
your smooth office process would go out the window.
Now envision the
same scenario with all three staff members working at their individual
computers. While the doctor is recording notes at one computer, the
insurance person is getting the proper coverage information entered, and
the CA is entering the next patient and checking the last one out.
Maximize your time and your staff's time, and don't limit your capacity by
being penny-wise and pound-foolish.
What about the cost of equipment?
If you are worried about the cost
of buying more computers, think of the bigger picture. If employees ever
have to wait for a computer to become free, or go to another desk to work
on a document or report, you are losing employee time and money. The same
principle applies to your time. As a doctor, you have paperwork stacking
up all the time. If you have a computer at your desk, you instantly become
more efficient. You save time and produce more professional results by
having access to electronic patient files, insurance records, patient
notes, scanned images such as X-rays and MRIs, and other important
information.
In the modern, electronic office, the employee has access
to the entire computer network and all records are available from every
computer. Medical records clerks can print an entire patient chart from
one computer onto a high-speed laser printer without going into storage or
looking for X-rays in the back room. Take an objective look at how much
time that type of office capability could save you.
Do I need to spend thousands of dollars per computer?
You need to
spend your money wisely on the most computer you can afford. There are
versions of the same type and speed computer that range from just under
$1,000 to just over $5,000. The difference is the reliability of the
component parts and the operating system, as well as the support you will
receive if anything goes wrong. This is where a good hardware consultant
comes in. You should look for someone local with verifiable references and
credentials who can support you when you have problems.
When you are
looking for a good consultant, don't let price be your greatest concern.
Your top priority should be the safety of your data and the reliability of
your system, not price. Imagine what would happen if all of your services
for the last year simply disappeared. Don't think that is why you still
have ledger cards. The reason you probably still have ledger cards is
because you don't trust your own judgment about the computers in your
office. Make sure you have installed a system to back up your data
consistently. Frequent backup could save you many sleepless nights later
on.
Be sure to invest in a high-quality printer. Why spend thousands of
dollars on hardware and then go to a discount store and buy a $200
printer? There are multi-tray, high-quality, high-speed lasers available
now that will out-perform any other printer made. Yes, they do cost more
initially, but the total cost of ownership is low by comparison, when you
figure in the speed of printing and the fact that you only need
one.
What about staff training?
How many of you have purchased a
software program that handles all the office billing and the running of
the business, while thinking that you and your staff could learn it all
with only one day of training? Think about how long it took you to learn
anatomy, or how many lessons it took before you could shoot films. Did you
provide your staff with training when you upgraded your office to Windows
98? Everything has its own individual features and quirks, and you had
better equip your staff with the tools they need to use all of your
software properly and to its fullest. Otherwise, that's just more money
you've wasted on untapped time-savers and knowledge available in your
software.
What about networking headaches I hear about?
When you have found
the right hardware consultant, the headaches you encounter are usually
only caused by natural forces, not by your computers or your network. Set
office policies and procedures for hardware matters and enforce them.
Backups must be done on a schedule that fits your practice needs. You
should back up the information on your office computer system at least
daily, with weekly and monthly duplicates. Discuss this system with your
hardware consultant and have the consultant commit to verification and
redundancy schedules and figure it into the cost of your support. It will
be money well-spent!
Always use high-quality, name-brand hardware for
your network installation, and try to stay with one common manufacturer
throughout all machines on your network. Hardware conflicts can cause you
headaches that you or
your hardware consultant have never dreamed of. So prevent them if you can.
What about staying current with the changing technology?
If you buy
the most computer you can afford now, you should always be happy with the
results. No consumer can afford to stay current with technology today.
It's changing far too quickly. So don't worry about it. Buy high-quality
hardware now and double all of your software requirements for space and
memory, and you should be fine. Again, that is where a good hardware
consultant comes in who can intelligently discuss all of your options with
you for now and for the future. Don't short-change yourself now to save
money on memory space and end up with useless equipment that won't serve
your needs for basic tasks later on.
Here's something to think about:
Why are hospitals putting an urgent care center on every corner? It's
because they are profitable. Last time I was in one of these centers, I
saw that each employee had his or her own computer. There were even
computers in the common areas, so passing employees could stop and work
without leaving their immediate work areas. I counted 12 computers for 11
employees. Why? These centers know how to make money by providing the
necessary tools for everyone who needs them.
Look in your own practice
to see where you need to provide the tools. Do your due diligence, and let
technology help you work smarter, not harder.
Mr. Williamson is the president of Will Grow Consulting and provides
professional practice management solutions to doctors across the country.
He is a former manufacturing engineer for a major, multi-national
aerospace firm and has been involved with chiropractic for nearly a
decade. He can be reached at his office in Clearwater, Fla., at
888-401-7611. |